RollerbladeŽ created one of the fastest-growing sports in the world by changing the perception of in-line skates. Once seen as strictly an off-season training device for hockey players, in-line skates are now a widely accepted "lifestyle" product that can be used by just about anyone. For a quarter of a century, Rollerblade has led the industry with several innovations, while also pioneering innovative grass-roots programs to support the sport of in-line skating. Whether people use skates for trick skating (aggressive skating), social events, fitness purposes, or competitive games, skating is a sport that the entire family can enjoy and Rollerblade is the brand you can trust! For all your skating needs, Rollerblade is the brand of reference, the original for 25 years - the innovator and originator of in-line skates.